I was searching for some of the GOOD in the FKATheFilmBiz that we can remember 2024 for. Thanks for capturing and sharing all this. And thank you for doing it so consistently through the year, Evan!
I don't agree with your prediction that Netflix is going to launch a creator-led section of their platform. If they are simply choosing to position themselves as a YouTube alternative then I don't see any value in the original programming they offer. I'm already struggling with their algorithmic flattening of the content and flash cancellations. It will finally incentivize me to stop subscribing. It also appears that they already explored their own variation of social media products before.
This is so interesting, especially when some creator content can feel so phoned in , I’m thinking influencers taking pictures of themselves in the mirror with their iPhone- though I appreciate the high quality of a lot of the stuff - I’m particularly curious about this alliance between audiences and advertisers.
I was searching for some of the GOOD in the FKATheFilmBiz that we can remember 2024 for. Thanks for capturing and sharing all this. And thank you for doing it so consistently through the year, Evan!
I don't doubt that the Creator-sphere is becoming the Death Star, but that Paul/Tyson vs. the Super Bowl number could be faulty. Entertainment Strategy Guy went reeeeeeeal deep on the fight's ratings: https://entertainment.substack.com/p/the-future-of-tv-or-just-another
I don't agree with your prediction that Netflix is going to launch a creator-led section of their platform. If they are simply choosing to position themselves as a YouTube alternative then I don't see any value in the original programming they offer. I'm already struggling with their algorithmic flattening of the content and flash cancellations. It will finally incentivize me to stop subscribing. It also appears that they already explored their own variation of social media products before.
https://postingnexus.substack.com/p/no-you-dont-need-to-build-a-tiktok
This is so interesting, especially when some creator content can feel so phoned in , I’m thinking influencers taking pictures of themselves in the mirror with their iPhone- though I appreciate the high quality of a lot of the stuff - I’m particularly curious about this alliance between audiences and advertisers.