MEDIA UNIVERSE MAPS 2020-2025
THE END OF THE UNIVERSE?
The End of The Universe‽
This 👆 is my latest Media Universe Map. This one is low res. A high res version is down below👇. This year, we completely redrew the map — adding new regions, new sectors, and forty new companies — its our most significant revision in years. You can read an explainer for the remapping at this post.
I started mapping the Media ecosystem in 2020 - nearly five years ago. I made my first Map for the courses I teach at NYU. Then Deadline published it, and things kind of blew up from there. Many people who’ve seen and used the map think I’ve been at it longer. Maybe that’s because I’ve updated my map more than 100 times over the last four years - all by hand, in PowerPoint.
Think about everything that’s happened in Media just since 2020.
That is why I started making maps in the first place. To ground myself in the data, not the hype; to strive for the most complete picture of our industry possible.
To take stock of the rate and amount of change in the Media Universe, below are my original Summer 2020 Media Map; the Summer 2021 Media Map; the Summer 2022 Map, the 2023 Universe Map; the last 2024 Map; and the very latest high-res 2025 Media Universe Map.
Mapping the Media Universe has been incredibly illuminating and fun. It’s opened my mind and opened the door to a ton of great conversation. I hope Maps help you zoom out, gather perspective, see new things and start your wheels spinning for what comes next.
[The high-res Maps are below the paywall. If you don’t see a paywall, thanks for being a Premium Peacenik! If you do, consider a FREE trial!]
Safe travels!
ESHAP
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