Media War & Peace

Media War & Peace

A WHOLE NEW WORLD

TRAD MEDIA & CREATORS COLLIDE

Evan Shapiro's avatar
Evan Shapiro
Feb 02, 2026
∙ Paid

Happy Groundhog Day Peaceniks!

To celebrate February, here’s a brand new Media Universe Map: entirely redrawn and reordered this month.

CLICK TO EXPAND OR DOWNLOAD

SEE HOW DIFFERENT THIS VERSION IS FROM MAPS PAST - HERE.

This revamped visualization intends to reflect a new world order taking shape in Media:

  • This the first version of the universe where Alphabet is larger than Apple. They have swapped positions to put Alphabet on top. Google is at its all-time high valuation IRL and on the map.

  • Beyond scale, the formation better reflects Meta & Google’s dominance in the global ad market.

  • This is the first map that includes Oracle and its relationship to its widening Media holdings.

  • Paramount now finds itself swimming in tech, the source of its financing.

  • This is Netflix’s 52-week low valuation: largely due to its proximity (literally & figuratively) to WBD aka Disco Bros.

  • Comcast and Versant are free of each other. Versant now drifts with many other free-floating planets likely destined for co…

User's avatar

Continue reading this post for free, courtesy of Evan Shapiro.

Or purchase a paid subscription.
© 2026 Evan Shapiro · Privacy ∙ Terms ∙ Collection notice
Start your SubstackGet the app
Substack is the home for great culture