WHAT WILL THEY BUY?

The Mind of the Modern Subscriber

Happy Friday War & Peaceniks. Let’s sell some hot slices of content!

Since Disney launched ‘+’ three years ago, television has transformed into a new business: from a battle for eyeballs between streaming and “Pay TV,” to a D2C race between OG media players to be “one of 2-3 streamers other than Netflix people pay for.”

And for a while, that seemed like t…