Media War & Peace

Media War & Peace

Tubi + Creators = Zag

The Tubi Advantage: Creators + Mainstream

Evan Shapiro's avatar
Evan Shapiro
Nov 13, 2025
∙ Paid

Happy Thursday Peaceniks. Ready to mix things up?

Last spring, Tubi announced they had hired a General Manager of Creator Programs, Rich Bloom. But, historically, in the business of show, press releases don’t always turn into actions.

In this case however, Bloom and Tubi hit the ground running, signing deals with some of the biggest creators on the planet…

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