Stream Team

Your TV Draft Picks

Happy Monday War & Peaceniks! 

This weekend was the NFL Draft; and this week are the NewFronts; and that’ll be followed by the Upfronts. To commemorate all this wagering on future prospects, I’ve collaged America’s two favorite sports - football and streaming TV - for some stats/charts I think will help you keep score in 2022; and I’ve added my own telestrating! 

Kantar released its 2Q Entertainment on Demand report last week. There are numerous key findings, not least of which is how many people in the US stream TV now. When you combine that with data from eMarketer and Magnite, which coincidentally I have done for you, the story of the evolution of TV crystallizes…