Hello War & Peaceniks! Let’s talk podcasting!
Context:
“The average podcast in the top 10 is more than 7 years old.”
There are now > 3 million podcasts. 20% get ~80% of the audience. 80% have < 25K listeners. 1 million+ podcasts get 1K downloads or less.
There are myriad reasons for this: Shitty discovery, a glut of shows that sound the same, pods launching…
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