Employee creators... A true evolutionary step (beyond recruiting employees to star in commercials).
One problem: in today's loyalty-free corporate workforce, why would anyone stick their neck out and go to bat (freely and sincerely) for their company?
And what company today would give their employees the freedom to create content that's transparent and honest?
Employee creators... A true evolutionary step (beyond recruiting employees to star in commercials).
One problem: in today's loyalty-free corporate workforce, why would anyone stick their neck out and go to bat (freely and sincerely) for their company?
And what company today would give their employees the freedom to create content that's transparent and honest?
Staples. PwC. Quicken. Salt. Many have done it. And it works.
Good to know. I guess there are still healthy company cultures out there!