MASTERS OF THE UNIVERSE

$1.7 Trillion In 30 Days

Happy Monday War & Peaceniks. Ready to search the Universe for intelligent life?

Here’s my newest Media Universe Map, as of today’s market open…

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Since the last version of the map thirty days ago, the 123 companies represented have added $1.7 trillion in market valuation for a combined market capitalization of more than $15.7 trillion.

Part of this system wide growth spurt is explained by a general optimism in the ad market.

US ad spend grew for the fourth consecutive month in October. Even the growth these months has been modest, it’s a tsunami of success when compared to the ad spend desert of the previous twelve months.

Some of the big climbers in the last month had the advantage of starting from a low bar - small market caps, and/or stocks at 12 month lows. SEE: Stagwell (+25%), Snap (+32%), AMC Networks (+33%), Paramount (+34%), Fubo (+35%), Sinclair (+38%), iHeart (+39%), and Vizio (+42%).

Which makes big players who made big gains bigly impressive. SEE: Accenture (+40B in market cap), Netflix (+$34.5B in market cap), and especially the big tech Death Stars; Meta, (+$108B of market cap), NVIDIA (+$184B in market cap), Alphabet (+$190B), Amazon (+$200B), Apple (+$330B of market value), and Microsoft (+$360 of market capitalization in just the last 30 days).

The Big Six Trillion Dollar Death Stars added $1.372 trillion in market value in the last month. That’s 80% of all value added in the entire Media Universe.

Despite the concentration of wealth among the Death Stars, big percentage gains were widespread across the Media Universe in the last 30 days. Which makes the players with below average growth, or losses, very cautionary tales for 4Q 2023. SEE: Comcast (+4%), FOX (+4%), MSG (-3%), Alibaba (-6%), Dentsu (-8%), Audacy (-16%), and AMCE (-25%).

Below, I’ve created a scorecard for every player on Media Universe Map - segmented by winners, meh-ers, and duds from the last month. You’ll also find a high-res version of the latest Media Universe Map for you to download and explore.