It’s the third month of Christmas, and that means it’s time for ESHAP’s-Best-Bet Predictions-for-2022! Over the next three weeks, I’ll be posting my top 11 predictions for 2022 – think of it as a Dysfunctional, Jewish Advent Menorah, with a Magic Eight Ball dreidel. Contain your excitement.
Some context first. A lifetime ago, last year, I predicted that in 2021, the Creator Economy came into its own. Here’s a status report:
Up 723% since 2016.
Patreon’s recent funding round valued the Creator platform at $4 billion.
That’s 3X its last valuation.
The #173 Patreon will earn $444,000 this year: 61K subscribers at $7.23/mo/ea.
In just the first half of 2021, $1.31 billion in Robux was bought on Roblox.
Roblox is now valued more than Nintendo. Yep.
Apple launched subscriptions for individual podcasts.
Spotify launched subscriptions for individual podcasts.
Addison Rae will make $5 million just from TikTok this year.
The D'Amelios will make $7 million combined, just from TikTok.
The top 10 Substacks combined will earn $20 mil in revenues this year.
Reese Witherspoon sold her production company for $1 billion.
CrytpoPunk #3100 sold last month for 4,200 ETH, or $2.7 million USD.
The top 5 NFT collections are now valued at $10.2 billion combined.
So, what’s this all mean? Keep reading (but only if you are a Premium paid Peacenik).
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