All The Times

The NY Times As A Case Study For Media Reinvention

Happy Monday from Los Angeles, War & Peaceniks! Ready for the news?

For the past two years, even before it began, I’ve been writing about the Media Apocalypse. Now, with two different strikes, Iger selling off the Disney mills, Netflix adding ads, and layoffs everywhere, we can “safely” say that we are now mired in the eye of a deeply imperfect Media maelstrom.

Today, though, instead of pointing out more of what’s wrong with our entertainment industrial complex, I’m here to point to answers for what ails us - or at least at one specific case study for how Media must act if it hopes to transform, and save itself from the self-destructive swan dive its taken these last three years.

The case study: The New York Times.